Client: Adidas – Role: Art Direction / Design – Art Direction: Pedro Becker – Copywriter: Samir Arrage – Creative Director: Pedro Perurena – @: Live - 2018
Adidas – Ultraboost 19 – In 2018 Adidas was launching the new Ultraboost'19. We proposed a launching campaign where people from team Adidas Runners hacks the city to make their own circuit to run. The first circuit to launch the idea was at Grajaú in São Paulo
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